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On September 3rd, the Tourism Authority of Thailand (TAT), in collaboration with the Association of Thai Travel Agents (ATTA), the National Research Council of Thailand (NRCT), and the King Power Corporation, led a delegation of 60 Thai tourism companies and partners to host the 2024 Amazing Thailand Road Show to China in Guangzhou. This event, which also takes place in Beijing, saw the participation of over 285 tourism businesses and media outlets in Guangzhou.

Earlier this summer, TAT officially introduced the "Five MustDo in Thailand": Must-Taste, Must-Try, Must-Buy, Must-Explore, and Must-See. "Must-Taste" highlights Thai cuisine, showcasing the unique flavors and dining customs of different regions."Must-Try" includes Muay Thai and other globally renowned arts."Must-Buy" focuses on Thai silk and handicrafts, telling the stories of Thai life, creativity, and inspiration."Must-Explore" encourages discovering new destinations and travel experiences."Must-See" refers to Thailand's festivals, reflecting the diverse lifestyles and beliefs across the country.

As of August 17th, over 4.534 million Chinese tourists have visited Thailand this year, making China the largest source of international visitors to the country.

In 2025, Thailand and China will celebrate the 50th anniversary of diplomatic relations. To mark this milestone, TAT has planned a series of events, kicking off early with activities such as the "Amazing Thailand, Mid-Autumn Night" event on September 17th, KOLs Mega FAM Trip, and the "Nihao Month" in October 2024, dedicated to fostering China-Thailand friendship.

TAT has declared 2025 as the "Amazing Thailand Grand Tourism Year" and warmly invites global travelers to experience the charm of Thailand. The agency anticipates that these ongoing activities, coupled with the upcoming "Nihao Month", will help Thailand achieve its target of welcoming 7.3 million Chinese tourists in 2024, with the potential to exceed 8 million.

Currently, there are over 230 weekly flights between Guangdong province and Thailand, restoring 85%-87% of the 2019 level, offering approximately 43,046 seats. Guangdong remains the leading source of tourists traveling from China to Thailand.

Mr. Chuwit Sirivajjakul, TAT Executive Director for East Asia Region, noted that the China-Thailand tourism market is still in a phase of rapid recovery. As flight availability continues to increase, the number of visitors is expected to grow quickly. Thailand is fully prepared to welcome more tourists and will enhance cooperation with the police and relevant agencies to ensure the safety of visitors.

"For Chinese tourists concerned about language barriers, rest assured that Chinese signage and information are readily available at scenic spots, hotels, and restaurants to facilitate your travel and shopping experience," Mr. Chuwit Sirivajjakul added.

泰国旅游局广州路演：展望2024年将迎接中国搭客730万名

9月3日，泰国国度旅游局（TAT）偕同泰国不雅光旅游协会（ATTA）、国度商议院及王权免税集团（King Power），教育60家泰国旅游企业及合营伙伴在穗举办2024泰国旅游推介会·中国路演广州站举止。据悉，这次推介举止分袂在广州、北京两地举行，其中广州站有越过285家旅游企业及媒体参与。

本年夏天，泰国国度旅游局崇拜建议“泰国旅游五大必体验”：必尝、必试、必买、必寻、必看。其中必尝指泰国好意思食，知道了每个地区的好意思食和当地东说念主民的饮食神气；必试为泰拳以过甚他享誉人人的艺术；必买是泰丝和手工艺品，知道泰国东说念主的生存故事、创造及灵感；必寻为新主义地和新旅行体验；必看则指泰国的节日，反应泰国各地的生存思气和信仰。

记者了解到，鸿沟8月17日，本年以来共有越过453.4万名中国搭客到访泰国，中国还是是泰国最大的国外客源商场。

2025年，中泰建交将迎来五十周年。泰国国度旅游局为此筹画了一系列举止，并已提早全面开启，包括本年9月17日的中秋节中泰友好举止、互联网达东说念主独家尊享采风举止，以及障翳2024年扫数10月的“Nihao Month”（中泰友好月）举止。

泰国国度旅游局暗意，2025年将是“神奇泰国汜博旅游年”，诚邀人人搭客前来体验泰国的魔力。泰旅局展望，捏续的旅游举止和行将开展的中泰友好月，将助力泰国旅游业收尾2024年迎接730万名中国搭客的方针，该数字更有望侵犯800万。

据先容，现在广东省每周有230多个来回泰国的航班，已收复至2019年的85%-87%，可提供约43046个座位，而广东亦然中国赶赴泰国旅游东说念主数最多的省份。

泰国国度旅游局东亚司司长李文采暗意，现在，中泰旅游商场仍处于快速复苏阶段，跟着航班的捏续增多，搭客数目接续快速增长，泰国已作念好充分准备招待越来越多的搭客，将加强与警方和关系机构的合营，确保搭客的东说念主身和财产安全。

“关联中国搭客存眷的华文功绩，也请宽解，不雅景台、旅店、餐厅等场地王人有华文标记和阐发，以绵薄中国搭客的旅行和消耗。”李文采说。

文丨记者 刘星彤

图丨泰国国度旅游局提供

翻译丨赵凡

英文审校丨洪婷